Dubai Real Estate Market in July 2025: Off-Plan Surge and End-User Shift
Dubai’s real estate market maintained its robust momentum in July 2025, registering a total transaction volume of AED 49.67 billion. This marks a 12.09% increase compared to June and a remarkable 24.8% surge year-on-year, according to recent data released by Springfield Properties.
The emirate recorded 18,191 property deals during the month, reflecting a 16.5% increase month-on-month and 21.5% compared to July 2024. The market’s continued resilience underscores growing confidence among both local and international buyers amid evolving demand patterns and strong economic fundamentals.
Off-Plan Transactions Lead the Charge
Off-plan sales dominated market activity, comprising 74.26% of total transactions. This segment’s growth was supported by expanded end-user interest, enhanced affordability through flexible payment plans, and a growing investor base targeting high-yield developments in emerging locations such as Dubai South, Dubai Creek Harbour, and Jumeirah Village Circle.
“Transaction volumes are holding steady at a high base, supported by the scale and pace of new project launches,” said Farooq Syed, CEO of Springfield Properties. “We’re seeing particular strength in the off-plan segment where developers are responding to buyer expectations with integrated masterplans and lifestyle-centric features.”
Smart Buyers Prioritize Value and Livability
According to Syed, today’s buyers are more discerning than ever — evaluating not only pricing but delivery timelines, location quality, and long-term livability. As Dubai’s infrastructure expands and new communities take shape, demand is shifting from traditional prime zones toward newer developments offering holistic lifestyle value.
This evolution has prompted many developers, including DAMAC Properties, Emaar, and Ellington Properties, to introduce flexible financing schemes and focus on sustainable, resident-friendly urban design.
Price Trends and Segment Highlights
July’s data reveals that average prices remained relatively stable, reflecting market maturity. Off-plan apartments were priced at AED 2,090 per sq.ft, while ready apartments averaged AED 1,495 per sq.ft. Villas and townhouses followed a similar trend: off-plan options averaged AED 1,353 per sq.ft, and secondary market properties were slightly higher at AED 1,666 per sq.ft.
These figures show that pricing fluctuations are increasingly influenced by product design, layout efficiency, and location — not just general market sentiment. For instance, ready apartments in established neighborhoods like Downtown Dubai and Dubai Marina continued to attract end-user interest, particularly first-time buyers utilizing new mortgage programs introduced under Dubai’s First-Time Home Buyer initiative.
Secondary Market Holds Strong
The secondary market also posted solid activity, with ready villas in premium zones attracting demand from families prioritizing spacious layouts and long-term livability. Buyers remained selective, often opting for completed communities with robust infrastructure and amenities.
Meanwhile, transaction growth in master-planned neighborhoods like Dubai Hills Estate and MBR City further signals the market’s shift toward lifestyle-led investments. These areas offer a blend of community living, accessibility, and investment appreciation — all key factors for today’s buyer profile.
Looking Ahead
With transaction volumes rising steadily and developers accelerating project launches to meet demand, Dubai’s real estate sector is poised for a strong second half in 2025. The market’s resilience is underpinned by proactive regulatory support, infrastructure expansion, and strategic incentives targeting foreign investors and end-users alike.
As developers adapt to shifting demand, and with supportive policies such as the First-Time Home Buyer Programme gaining traction, Dubai continues to reinforce its position as one of the world’s most dynamic and accessible property markets.
Explore top investment opportunities from:
Emaar Properties |
Ellington Properties |
Sobha Realty
And discover high-demand areas:
Dubai Marina |
Palm Jumeirah |
Business Bay
Stay tuned for further updates as Dubai’s property sector continues to evolve with innovative offerings and long-term investment potential.
